Open Enrollment

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Open enrollment season is right around the corner and you may be making some important decisions for you, your family, or even your business. Here are some tips to think about when purchasing health insurance.

Whether you purchase your insurance through the state, government, employer or directly from vendors, this can be a daunting process. There are often many choices, with slight differences that are difficult to decipher. Beyond that, because price transparency is such an issue in healthcare, it is often hard to plan or budget for future costs when there is no way to find out how much these services actually cost! Below, I’ve tried to outline a couple tips while going through this process.  

Nothing is free!!:   Many patients get a large portion of their health insurance paid for by a third party (employer, government, etc). This creates the notion that health care is cheap or free in certain situations. Please remember that although you may not pay much in monthly premiums or out of pocket costs for your insurance, your employer is likely paying an exorbitant amount for health care services you may not even use. This cost has gone up considerably in the last few years

Know your family:  Unfortunately, because this can be so complicated, many patients simply select the most inclusive insurance options, which are also the most expensive. Sit down and review what medical services you and your family have used over the past few years. What medications do you require monthly, if any? Do you see specialists, and why? Do you know of any bigger health expenses that may come up next year (like planning for a child or an elective surgery)?  Or do you just really need a good primary care physician who has time to address all of your medical needs? (Hint: the answer for almost everyone is yes!)
Understand premiums and deductibles:   Just to review, a premium is the amount that you (or a third party) pay monthly for the privilege of being insured. The deductible is the total amount of out of pocket costs you and your family can incur during the year on top of the monthly premium you already pay. The lower your monthly premiums, the higher your out of pocket costs may be… though you still might save money this way! For instance, for a young family of 4 buying insurance from BCBS, the monthly premium for a $2,800 deductible plan is about $500 more a month than the $12,000 deductible plan… that’s $6,000 extra in monthly premiums over the course of the year!!! Why would anyone pay that much extra when good primary care can cover 85-90% of issues that will ever come up?  Even the $2,800 deductible plan listed above leaves a family paying out of pocket for much of their costs in a year. Those costs are often inflated because of insurance and the amount is completely unknown to the patient prior to utilizing the service (try to think of another purchase you make where you do not know the cost prior to buying?!?).
Consider Medical Cost Sharing or Healthshare:  Healthcare Sharing, or Groups, are non-profit organizations of like-minded individuals that pool their money together every month to help each other with serious medical costs. They are NOT considered insurance. They work great with Direct Primary Care.The majority are Christian based ministries except for Sedera Health ( The Christian based Ministry groups usually require members to adhere to moral and ethical principles that result in lower healthcare costs; such as not smoking, avoiding excessive alcohol, no extra marital sex, and no illicit drugs. Since these plans are not insurance, they can restrict or refuse Approval, i.e. exclude for pre-existing conditions. Sedera Health is different. It does not require you to adhere to moral or ethical principals and is not a Christian based. These health sharing plans can provide catastrophic healthcare protection (like health insurance should be doing) for significantly lower monthly costs.

So, if you have a relatively healthy family, ask yourself why you (or your employer) pay so much more in premiums for, what should be, cheap and comprehensive primary care services. And wouldn’t you want an affordable, budgetable, transparent monthly fee that will cover most everything that will come up during a given year including keeping you out of an expensive urgent care and or even worse, the emergency room.


  •  If you do have some chronic medical concerns, think about the specialists you are seeing and the different medications you're on.  Is YOUR Primary Care Doctor putting all the pieces together?


  • Is you current doctors taking your finances into consideration when prescribing and ordering expensive medications/tests without thinking about it?


  • Is you current doctor part of a hospital system and only recommending specialists "in the system"?


  • Does your doctor expedite changes in your treatment plan and save you trips to the office?
If the answer is a No to the questions above or you're just unsure, it’s probably worth making a 15-20 minute, Meet & Greet appointment here at Balanced Physician Care so we can discuss how our practice will work with your medical and insurance needs. The best part is, the consultation is free!  (Schedule your visit here or give us a call at 904-930-4774
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115 Professional Drive Suite 104

Ponte Vedra Beach, FL 32082